Sermorelin is the only major longevity peptide with a clean regulatory history — no Category 2 restrictions, no waiting on PCAC. Here is how to market it compliantly and convert patients today.
The FDA PCAC meeting on July 23–24 will determine whether BPC-157, TB-500, and five other peptides become legally compoundable. Here's what it means for your clinic's marketing right now.
BPC-157 is the most searched peptide in wellness medicine. It's also Category 2 until July 2026. Here is how to build authority around it without violating platform policies or FDA advertising rules.
Most longevity clinics optimize for one or two peptide queries and miss the high-intent searches that actually convert. Here is the full patient query map across four intent stages.
SEO optimizes for Google rankings. GEO optimizes to be cited by AI systems like ChatGPT and Perplexity. Longevity clinics need both — and most are doing neither well.
Advertising peptide therapy is possible — but the rules are specific to each compound, each platform, and your certification status. Here is the complete breakdown of what you can run, what gets accounts banned, and how to structure compliant campaigns.
Ipamorelin and CJC-1295 were removed from the FDA's Category 2 ban list in September 2024. They are legally compoundable today. Here is how to build a patient acquisition strategy around them.
Most TRT clinics optimize for one or two obvious queries and miss the high-intent searches that actually convert. Here is the full patient query map across all four intent stages.
A fully optimized Google Business Profile is the single highest-leverage local SEO action for a clinic. Here is a complete checklist organized into five sections.
Most longevity clinics are invisible when patients ask ChatGPT for a local provider. Here's how AI search decides who to cite - and the three fixes that move the needle fastest.
Most of what generic marketing agencies are selling longevity and wellness clinics is either useless or actively counterproductive. Here are six specific tactics to stop immediately.
The US IV therapy market is $8.9 billion and growing 10% annually — but the queries that convert are not the obvious ones. Here is the full patient intent map for IV clinics.
Google now applies its strictest content quality standards to any service that touches health or body. Here is what changed in med spa SEO and what top-ranking practices are doing differently.
We mapped peptide therapy searches across 40 metros to find what patients actually type before booking - and where the highest-intent, lowest-competition queries are hiding.